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Moxie Trades products would make a fantastic thank you gift from you – to your Leader -- in appreciation of your past year of Guiding. GGC members are active women with an interest in outdoor activities and home renovations who would love to have a chance to win Moxie Trades merchandise made especially for women! Click here to enter your Leader’s name for a Moxie Trades prize pack of work boots, tool belt, hard hat, safety glasses and t-shirt in her choice of colour. Good luck - we can't wait to hear about your Girl Guide Leader. Tomboy Trades is a great success in Canada and is over-the-moon excited to launch their new line of products in the U.S. under the banner “Moxie Trades”. |
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 That's right...just when you were getting used to us, Tomboy Trades is growing up and showing its moxie! You'll get the same great products, but with a bit more attitude! Tomboy Trades is changing its name to Moxie Trades effectively immediately, and you're invited to come by our new site!
Over the last few months, we have consulted with marketing agencies, we have racked our brains, we have banged our heads against the wall. What do we call our US brand?  The answer came in one miraculous midnight moment when searching through the online pages of dictionaries “MOXIE.” From that moment, it was as if we named a first born. You know that moment when you can’t consider any other name for your beloved? We read the definition, defined who we are and who we want to be. We learned that while not every woman is a tomboy...
EVERY WOMAN HAS MOXIE!
And now, MOXIE TRADES introduces “Betsy,” the first ever mass produced ASTM (formerly ANSI) and CSA approved PINK work boot – COMING TO AMERICA, MAY 2008. There's more at Moxie Trades, and we're building not only the site you've gotten used to here, but we're building a community to help the throngs of tradeswomen that are loyal to our brands! Come be a part of our new contests, sign up for the Tradeswomen Directory on Moxie and get some free stuff for your efforts! We're loving the new look, and we're feeling our Moxie...are you? |
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 Coming in May 2008, Oleyland, Inc. will be a retailer for Moxie Trades and our growing line of products. You'll be able to find them on their website as soon as they have products in the store.
Click here to visit their website!
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 Tomboy Trades offers our free service "Tradeswomen" in an international flavor! For all women in the trades, you can add your business and contact information to our Tradeswomen Directory from any country in the world!
We will add countries with new entries, and hope that you'll use our site as a tool for developing your business and portfolio! |
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Ever since an August story ran in the Star , Marissa McTasney has been run off her feet  Dec 31, 2007 04:30 AM Lisa Wright Business Reporter Some people think big. Others, like the popular "pink boot lady," just think bigger. And manage to get there faster. Featured last summer in the Star's Thinking Big series on small business, Marissa McTasney, the founder of women's work-wear line Tomboy Trades Ltd., has found hers growing by leaps and bounds since her story hit these pages. Of course when you have the gumption and a great idea that involves fashion friendly gear for the female "fix-it" set in pale pink and baby blue, you already have a foot in the door, so to speak. |
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Construction Gear for Women By Heather M. O’Connor  Who says you can’t look good to work hard? Not Marissa McTasney. The Brooklin entrepreneur has successfully launched a line of women’s construction gear in female-friendly pinks, blues, reds and greens. When Marissa McTasney decided to enter the skilled trades, the first thing she needed was a pair of steel-toed work boots. Dissatisfied with the assortment of mundane tans and blacks, she tracked down a sales manager to enquire, “Where are the pink boots?” “I get asked that all the time,” was the sales manager’s reply. So why, thought McTasney, isn’t someone selling them? The savvy entrepreneur quickly capitalized on what she perceived as a hole in the marketplace by introducing a line of women’s construction gear. She persevered with her pursuit of pink. She discovered a company in China that would deliver what she wanted. They sent her a picture, and she ordered 30 pairs. She added baby blue, red and hunter green to the colour spectrum and broadened the line to include colour-coordinated hardhats, tool belts, safety glasses and formfitting, cap-sleeved T-shirts designed for a woman’s figure. She branded her line Tomboy Trades, and stamped them with a slick ‘girl-power’ logo of tool-toting women. |
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Last week the founder of Tomboy Trades, Marissa McTasney spoke at a Bring your Kids to Lunch day. The event was hosted by the Scotiabank and the Learning Partnership. The day was dedicated to parents and guardians and their grade nine students. Marissa was a panelist, along with Brian Colangelo, Manager of the Raptors and Andrew Wolf, Disney animator. 
What does Kimberly Seldon want for Christmas? RED TOMBOY TRADES WORK BOOTS! That’s right – check out the December issue of Style at Home and see what else Kimberly wants for Christmas. |
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Marissa recently contributed to the Heart Business Journal For Women, and we'd like to give you a head's up for their future issue! Only problem we see so far, is that the shoe isn't our Tomboy Trades Pink boots!  Check out the website!
We love attention and this is the best kind! Check out this great tool for business ideas and read up on TomboyTrades!
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Marissa made an appearance on a great website, recently, and we thought we'd share the story!
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AVAILABLE NOW!Click Logo To Find A Location In Canada Near You! For Canadian customers, please click the Home Depot link to order online!
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Did you know we offer a way for you and your business to build exposure and enjoy a little free advertising? Tradeswomen is our Online Business Directory, and it is here for you to use or peruse! 
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